Marketing Performance Review
A three-to-four-week reading of a named period of campaigns, returned as annotated charts, a written finding, and a ninety-minute briefing.
Analyses
Analyses we undertake
Each piece of work ends in pages and a conversation. Choose the analysis that matches how far the records have already been kept.
The desk does not buy media, write advertisements, or sit inside a client’s accounts day to day. What it does is take a defined stretch of marketing activity, read the numbers that already exist, and return a visual account that a meeting can use.
If you already know the period and can export the files, start with a Marketing Performance Review. If you only need the charts drawn from tables you trust, commission Campaign Charting. Recurring sit-downs are booked as Quarterly Briefings once a first review exists. A narrow look at where money went lives under Channel Spend Review.
Campaign Charting
Commissioned charts drawn from tables you already trust, for a board pack, a partner meeting, or a printed insert.
Quarterly Briefings
A sitting every three months to read the last quarter’s marketing figures against the previous bound report.
Channel Spend Review
A narrow reading of where the marketing money went, set against the responses that can actually be tied to each channel.